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Today
PENT
G
R
A
M
GRAM
Design studio
where business owners
are the creators
of all projects
Founded
in 1972
The studio was opened in London by Alan Fletcher, Theo Crosby, Colin Forbes and Kenneth Grange
The structure of the studio reflects the company's belief that excellent design is impossible without enthusiasm, intelligence and personal commitment
Design studio
where business owners
are the creators
of all projects
Founded
in 1972
The studio was opened in London by Alan Fletcher, Theo Crosby, Colin Forbes and Kenneth Grange
The structure of the studio reflects the company's belief that excellent design is impossible without enthusiasm, intelligence and personal commitment
Design studio
where business owners
are the creators
of all projects
Founded
in 1972
The studio was opened in London by Alan Fletcher, Theo Crosby, Colin Forbes and Kenneth Grange
The structure of the studio reflects the company's belief that excellent design is impossible without enthusiasm, intelligence and personal commitment
colin
forbes
theo
crosby
alan
fletcher
The basis of
is that the only thing
that partners think and worry
about
— IS __DESIGN
STUDIO
PROJECTS
STUDIO
PROJECTS
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PROJECTS
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PROJECTS
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PROJECTS
STUDIO
PROJECTS
STUDIO
PROJECTS
STUDIO
PROJECTS
STUDIO
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STUDIO
PROJECTS
Graphic Design
Environment design
Branding
Product design
Digital
The studio works in a variety of directions, starting with graphic design and digital, ending with architecture
Graphic design
Environment design
Branding
Product design
Digital
The studio works in a variety of directions, starting with graphic design and digital, ending with architecture
BY SNOOP
LEAFS
In 2015, the design studio developed product branding
for rap legend Snoop Dogg
"LEAFS BY SNOOP" is a product line that uses marijuana leaves
There is a slogan on the packaging, which literally translates as
«dogg treats»
The brand identity is an image of a marijuana leaf made of a precious stone with a characteristic cut
It's a kind of homage to Snoop Dogg's love of cannabis and jewelry
Grind it
Roll it
Light it

OOOO WEEEEEE

Smoke weed everyday

When opening the package, the buyer sees collectible stickers with the phrases of the musician

D

The assortment includes chocolate bars, chewing gum, nut butter and chewing marmalade

OGG

treats

In 2018, Pentagram updated the identity for the films of the series "Fantastic Beast and where to find them”
The company was tasked with developing everything
Starting from social networks
and ending with the packaging of goods
Warner Bros. likes it when they have a branded font.
It helps various agencies and companies
stay within the brand
The company was tasked with developing everything
The new font not only brought
something new to the world of Harry Potter,
but it also became a reference
to previous movies of the saga
The font was named
The new logo,
developed by the design studio
is a real quintessence
of nostalgia
The letter "I" in the name represents the Oldest wand
"A" is an invisibility cloak that hides its owner
"G– is a resurrection stone capable of summoning the spirit of the dead
Corporate Messenger rebranding
The new corporate identity
reflects the simplicity and usability
of the software
The update is the first significant change in Slack's corporate identity since the company began its work in 2013
That's why Pentagram worked closely with Slack founder and CEO Stuart Butterfield.
The design team explored a wide range of possibilities for a new identity
From options that offered connecting dots, complex nodes, emoticons and other forms, to systems that glorified the unique visual language of the platform
The new hashtag consists of two main geometric elements:
a bubble, like when sending a message, and a rhombus

The new hashtag consists of two main geometric elements:
The expanded visual language presents a more refined color palette
Instead of the previous 11 colors, the new palette has retained 4 colors to simplify the selection of the perfect background
The color makes Slack instantly recognizable against the white background of other windows
Instead of the previous 11 colors, the new palette has retained 4 colors to simplify the selection of the perfect background
Slack's distinctive eggplant color has also found a place in the new identity.
Today
Pentagram
include
28
partners
Аmong them:
Paula Scher
The first female partner in the history of Pentagram
It all started with music covers
Over 10 years of work, more than 1,500 covers of various records have come out from under her wing.
In 1976,
the most famous cover
for the band's debut album Boston
was born
Sold more than
17 million copies
Paula's covers have been nominated for a Grammy Award
in the Best Recording Package category more than once
And 1978 brought her two nominations at the same time.
public theatre
Paula received an invitation from Pentagram
In 1991,
in New York
The real glory of the Field was brought by the creation of a new corporate identity Public Theatre
For 4 whole years Scher created everything
Starting from posters, ending with tickets and other printed materials.
Her labors were not in vain
The theater became popular very quickly
His style began to be copied by other theaters and productions
Her labors were not in vain
The theater became popular very quickly
His style began to be copied by other theaters and productions
In 1990, Pentagram was joined
by world-renowned
graphic designer
Michael Bierut
graphic designer
After graduating from College of Design
Michael began his career with Massimo Vignelli
Massimo Vignelli is a designer who is famous for using a very limited number of fonts.
Between 1980 and 1990,
most of Beirut's designs were executed in 5 fonts